Great little film

Just to prove some people have way to much time on there hands. This fantastically watchable clip was highlighted on Brand Republic today. Called MUTO by the artist Blu. The point being not just its a great bit of work. But opening up the debate as to which agency would be first out the blocks to copy it for an ad.  A fun cynical comment for sure. However that is the point of all new ideas starting small and then flowing out into the mainstream to be updated, amended, improved upon and finally destroyed by over familiarity.